MyJeepCompass.com

All-new 2007 Jeep® Compass Grows Brand in a New Direction

DaimlerChrysler Press Release

Auburn Hills, Mich., Fri, Sep 1, 2006 - The Jeep® brand is expanding into new territory with the all-new 2007 Jeep Compass — an all-new Jeep vehicle that delivers fun, freedom, utility, excellent fuel efficiency (30 mpg) and Jeep 4x4 capability at a terrific value. With Compass’ starting U.S. Manufacturer’s Suggested Retail Price (MSRP) of $15,985 (including a $560 destination charge), Jeep continues to grow by offering a modern-styled sport-utility vehicle (SUV) designed to reach consumers who may not have previously considered the brand.

Jeep Compass will compete in the compact SUV segment, which is expected to grow considerably in the next decade, giving the Jeep brand the opportunity to grow with it. Annual compact SUV volume in the United States was 368,000 in 2005, up from 297,000 units in 2004. The compact SUV segment is expected to almost double to 568,000 units by 2010 and almost triple to 814,000 units by 2016.

Compact and nimble, Jeep Compass brings a new sense of adventure to the compact SUV market, combining the packaging and functionality of an SUV with the performance, handling, fuel economy and price of a compact car or small pickup. Compass is the Jeep brand’s first front-wheel-drive-based product with a fully independent suspension for comfortable on-road ride and handling and fun-to-drive characteristics. The two-wheel-drive model equipped with the 2.4-liter World Engine and five-speed manual transaxle achieves 30 miles per gallon on the highway.

In addition to its standard front-wheel-drive configuration, Jeep Compass also has an available full-time, active four-wheel-drive system with lock mode called Freedom Drive I™. This four-wheel-drive system features a lockable center coupling, giving Jeep Compass drivers the ability to handle rough weather conditions and low-traction surfaces.

Side-curtain air bags, Brake Traction Control, driver-controlled three-mode Electronic Stability Program (ESP), Brake Assist, Electronic Roll Mitigation and anti-lock brakes (ABS) with rough-road detection are all standard on the 2007 Jeep Compass.

Design

“The Jeep Compass is an all-new design statement for Jeep,” said Trevor Creed, Senior Vice President – Design, Chrysler Group. “Compass fulfills the demands of customers who want a Jeep that is modern, stylish and refined but still offers the credibility and characteristics associated with the Jeep brand name.”

The 2007 Jeep Compass is a modern interpretation of Jeep styling. Sleek and sophisticated, the Compass features the Jeep brand’s signature seven-slot grille, round headlamps and trapezoidal wheel openings. There also are several modern design twists that distinguish Compass from traditionally styled Jeep vehicles. The all-new silhouette — with a steeply raked windshield, expressive hood and deep fascia — gives the Jeep Compass its modern, yet capable appearance. The Jeep Compass’ side profile features uniquely sculptured fender forms delivering a fresh, athletic interpretation of traditional Jeep trapezoidal wheel flares. Standard 17-inch aluminum wheels and available 18-inch aluminum or chrome-clad wheels explore Compass’ dual nature: off-road capable and on-road sophistication.

Engineering

“Jeep Compass’ available Freedom Drive I active, full-time 4x4 system features all-new only-in-a-Jeep technology,” said Larry Lyons, Vice President – Front-wheel-drive Product Team. “This new 4x4 system gives drivers the ability to put the Jeep Compass in four-wheel-drive lock mode to handle deeper snow, sand and other low-traction surfaces.”

Jeep Compass will offer customers the confidence and assurance that comes with Jeep 4x4 capability. In addition to its standard front-wheel-drive configuration, Jeep Compass has an available full-time, active four-wheel-drive system with lock mode called Freedom Drive, which gives drivers year-round assurance, as well as the ability to handle rough weather and low-traction conditions. This active four-wheel-drive system is recommended for daily use, including driving in snow and rain.

Added Jeep capability is evident from Compass’ 8.5 inches of ground clearance, 21.1-degree approach angle, 32.1-degree departure angle and 21-degree breakover angle with the available 17-inch all-terrain tires.

Product Highlights

Breakthrough Jeep conquers all-new territory

Modern, urban design appeals to a new class of entry-level Jeep buyers

Cool, clever innovations abound

Value for the money — excellent fuel economy, high-level of standard safety features that include:

Model Lineup

2007 Jeep Compass

Standard Features

Optional Features

2007 Jeep Compass Limited

Standard Features

In addition to the standard equipment on the Jeep Compass model, standard features on the Jeep Compass Limited model include:

Optional Features

Beyond the options offered on the Jeep Compass, additional options on the Limited model include:

Safety& Security

Please refer to the Safety Glossary for descriptions of the following available features:

Color Availability

Manufacturing Information

Market Postition

Jeep Compass is a modern-styled Jeep designed to reach youthful customers who previously may not have considered the brand. Compass has the credibility and cachet of the Jeep brand at a very affordable price. It also provides excellent performance and fuel economy not expected in a sport-utility vehicle

Demographics

Market Advantages

Jeep Compass brings the Jeep brand cachet to the crowded compact SUV class with all-new Jeep 4x4 technology called Freedom Drive I. This full-time, active 4x4 system has a lock feature, which provides confidence for all-weather driving conditions, as well as for driving on loose-traction surfaces.

Jeep Compass has the most powerful four-cylinder available in the compact SUV class (172 hp), combined with an available second-generation CVT2, which improves fuel-economy by 6 percent to 8 percent, depending on driving conditions

Jeep Compass offers a high level of standard safety features, including:

Jeep Compass offers many innovative interior features and flexibility not available on compact SUVs in its price class, including: