All-new 2007 Jeep® Compass Grows Brand in a New Direction
DaimlerChrysler Press Release
Auburn Hills, Mich., Fri, Sep 1, 2006 - The Jeep® brand is expanding into new territory with the all-new 2007
Jeep Compass — an all-new Jeep vehicle that delivers fun, freedom, utility,
excellent fuel efficiency (30 mpg) and Jeep 4x4 capability at a terrific value.
With Compass’ starting U.S. Manufacturer’s Suggested Retail Price
(MSRP) of $15,985 (including a $560 destination charge), Jeep continues to
grow by offering a modern-styled sport-utility vehicle (SUV) designed to reach
consumers who may not have previously considered the brand.
Jeep Compass will compete in the compact SUV segment, which is expected to
grow considerably in the next decade, giving the Jeep brand the opportunity
to grow with it. Annual compact SUV volume in the United States was 368,000
in 2005, up from 297,000 units in 2004. The compact SUV segment is expected
to almost double to 568,000 units by 2010 and almost triple to 814,000 units
by 2016.
Compact and nimble, Jeep Compass brings a new sense of adventure to the compact
SUV market, combining the packaging and functionality of an SUV with the performance,
handling, fuel economy and price of a compact car or small pickup. Compass
is the Jeep brand’s first front-wheel-drive-based product with a fully
independent suspension for comfortable on-road ride and handling and fun-to-drive
characteristics. The two-wheel-drive model equipped with the 2.4-liter World
Engine and five-speed manual transaxle achieves 30 miles per gallon on the
highway.
In addition to its standard front-wheel-drive configuration, Jeep Compass
also has an available full-time, active four-wheel-drive system with lock mode
called Freedom Drive I™. This four-wheel-drive system features a lockable
center coupling, giving Jeep Compass drivers the ability to handle rough weather
conditions and low-traction surfaces.
Side-curtain air bags, Brake Traction Control, driver-controlled three-mode
Electronic Stability Program (ESP), Brake Assist, Electronic Roll Mitigation
and anti-lock brakes (ABS) with rough-road detection are all standard on the
2007 Jeep Compass.
Design
“The Jeep Compass is an all-new design statement for Jeep,” said
Trevor Creed, Senior Vice President – Design, Chrysler Group. “Compass
fulfills the demands of customers who want a Jeep that is modern, stylish and
refined but still offers the credibility and characteristics associated with
the Jeep brand name.”
The 2007 Jeep Compass is a modern interpretation of Jeep styling. Sleek and
sophisticated, the Compass features the Jeep brand’s signature seven-slot
grille, round headlamps and trapezoidal wheel openings. There also are several
modern design twists that distinguish Compass from traditionally styled Jeep
vehicles. The all-new silhouette — with a steeply raked windshield, expressive
hood and deep fascia — gives the Jeep Compass its modern, yet capable
appearance. The Jeep Compass’ side profile features uniquely sculptured
fender forms delivering a fresh, athletic interpretation of traditional Jeep
trapezoidal wheel flares. Standard 17-inch aluminum wheels and available 18-inch
aluminum or chrome-clad wheels explore Compass’ dual nature: off-road
capable and on-road sophistication.
Engineering
“Jeep Compass’ available Freedom Drive I active, full-time 4x4
system features all-new only-in-a-Jeep technology,” said Larry Lyons,
Vice President – Front-wheel-drive Product Team. “This new 4x4
system gives drivers the ability to put the Jeep Compass in four-wheel-drive
lock mode to handle deeper snow, sand and other low-traction surfaces.”
Jeep Compass will offer customers the confidence and assurance that comes
with Jeep 4x4 capability. In addition to its standard front-wheel-drive configuration,
Jeep Compass has an available full-time, active four-wheel-drive system with
lock mode called Freedom Drive, which gives drivers year-round assurance, as
well as the ability to handle rough weather and low-traction conditions. This
active four-wheel-drive system is recommended for daily use, including driving
in snow and rain.
Added Jeep capability is evident from Compass’ 8.5 inches of ground
clearance, 21.1-degree approach angle, 32.1-degree departure angle and 21-degree
breakover angle with the available 17-inch all-terrain tires.
Product Highlights
Breakthrough Jeep conquers all-new territory
- Jeep Compass is a fun-to-drive compact Jeep 4x4 that delivers fun, freedom,
utility and capability, excellent fuel economy, interior flexibility and
standard safety features — all at a great value
- Jeep Compass is an all-new product that combines the packaging and functionality
of a sport-utility vehicle with the performance, handling, fuel economy
and price of a compact car or small pickup
- Jeep Compass features a standard 172-horsepower 2.4-liter World Engine
with dual variable valve timing (VVT) and an available Continuously Variable
Transmission
(CVT2). A 2.0-liter turbo diesel engine coupled with a six-speed manual
transaxle also will be available for markets outside North America
- Compact and nimble, Jeep Compass is the right size for world markets
Modern, urban design appeals to a new class of entry-level Jeep buyers
- Jeep Compass is a modern-styled Jeep that broadens the global appeal
of the Jeep brand by targeting new buyers who previously may not have considered
the brand
- Jeep Compass offers the credibility and prestige of the Jeep brand
Cool, clever innovations abound
- Jeep Compass offers many innovative interior features and flexibility
including:
- Standard side-curtain air bags
- Flexible 60/40 split, fold-flat rear seats with available recline
featureo Available front passenger seat that folds forward to create
a table-like
surface for versatility
- Available 115-volt power outlet in the center console that can power
small electronics
- UltraFloor™ durable vinyl load floor is removable and washable
- An available dual purpose, self-recharging removable interior lamp
that is mounted in the headliner above the cargo area can snap out of
the bezel
to
serve as a flashlight
- Nine-speaker Boston Acoustics Premium Sound Group with subwoofer includes
two articulating speakers packaged in the liftgate. When the liftgate
is open, the speakers can swing down to face rearward for tailgating
and other
activities
- Sliding center armrest that moves forward 3 inches to accommodate
shorter drivers. The armrest lid includes a unique flip pocket for storing
a cell
phone or an MP3 player
- YES Essentials® stain resistant, odor resistant, anti-static seat
fabric
Value for the money — excellent fuel economy, high-level of standard
safety features that include:
- Side-curtain air bags
- ESP
- Brake Traction Control
- Anti-lock brakes
- Brake Assist
- Electronic Roll Mitigation
Model Lineup
2007 Jeep Compass
Standard Features
- Front-wheel-drive configuration
- 2.4-liter World Engine with dual variable valve timing (VVT) (172 horsepower
[128 kW] and 165 lb.-ft. [223 N•m] of torque)
- Five-speed manual transaxle
- Side-curtain air bags
- ESP
- Brake Traction Control
- Electronic Roll Mitigation
- Hydraulic Brake Assist
- Anti-lock four-wheel disc brakes
- Cloth seats
- Outdoor temperature display
- AM/FM single-disc CD radio with an auxiliary audio input jack
- UltraFloor™ vinyl load floor
- 12-volt power outlet
- Center console sliding armrest that moves forward 3 inches to accommodate
shorter drivers. Includes a unique center console flip pocket for storing
a cell phone or an MP3 player
- Flexible 60/40 split, fold-flat rear seats
- Manual windows and locks and foldaway mirrors
- Front and rear floor mats
- Tilt steering column
- Sentry Key theft-deterrent system
- Rear window wiper/washer
- Rear window defroster
- Fog lamps
- Body-color grille and fascias
- Compact spare tire
- Dome and cargo lights
- Silver interior bezels and door arm rests
- 17-inch aluminum wheels and touring tires
Optional Features
- Freedom Drive I four-wheel-drive system
- Second-generation CVT2
- Air conditioning
- Seat-mounted side air bags
- Heated cloth seats
- Power express sunroof
- AM/FM six-disc CD radio with cassette and MP3 CD play capability
- A nine-speaker Boston Acoustics Premium Sound Group with subwoofer (which
includes a leather-wrapped steering wheel with audio controls and six Boston
Acoustics speakers with subwoofer and two articulating speakers packaged
in the liftgate. When the liftgate is open, the speakers can swing down from
the
trim panel to face rearward for tailgating and other activities)
- Power Equipment Group (which includes driver one-touch power windows,
power locks, remote keyless entry and power mirrors)
- Driver Convenience Group (which includes rearview auto-dimming mirror,
temperature and compass gauge, Universal Garage Door Opener, Tire Pressure
Monitoring System
and Electronic Vehicle Information Center)
- Security Group (which includes soft-tonneau cover, security alarm and
daytime running lamps)
- Trailer Tow Prep Group (which includes engine oil cooler and trailer tow
wiring harness)
- 115-volt power outlet in the center console
- Removable/rechargeable interior cargo lamp
- Flexible 60/40 rear seats that fold flat and feature an available recline
option
- Fold-flat passenger seat
- YES Essentials® Stain resistant, odor resistant, anti-static seat fabric
- Floor mats
- Speed control
- Trailer tow group
- SIRIUS Satellite Radio
- UConnect™ Hands-free Communication System
- Manual seat height adjuster
- Engine block heater
- Map lights
- Passenger assist handles
- Illuminated entry
- Deep-tinted sunscreen glass
- Fog lamps
- 17-inch all-terrain outlined white letter (OWL) tires
- Full-size spare tire
2007 Jeep Compass Limited
Standard Features
In addition to the standard equipment on the Jeep Compass model, standard
features on the Jeep Compass Limited model include:
- Leather-trimmed, heated bucket seats
- Leather-wrapped steering wheel with steering wheel mounted audio controls
- Air conditioning
- Power windows with driver one-touch down feature
- Speed-sensitive power locks
- Remote keyless entry
- Fold-away power mirrors
- Deep-tinted sunscreen glass Standard 60/40 fold-flat, reclining rear seats
- Fold-flat front passenger seat
- Driver’s seat height adjuster
- Manual driver lumbar adjust
- Passenger assist handles
- 115-volt auxiliary power outlet
- Removable/rechargeable cargo lamp
- Speed control
- Fog lamps
- Rear-view automatic dimming mirrors
- Temperature and compass gauge
- Universal garage door opener
- Tire Pressure Monitoring System
- Electronic Vehicle Information Center
- Bright front and rear fascia overlays
- Lower silver bright bodyside moldings
- 18-inch aluminum wheels and all-season performance tires
Optional Features
Beyond the options offered on the Jeep Compass, additional options on the
Limited model include:
- 18-inch aluminum chrome-clad wheels
- Auto Stick
- Navigation system (late availability)
- UConnect Hands-free Communication System
Safety& Security
Please refer to the Safety Glossary for descriptions of the following available
features:
- Advanced multi-stage air bags
- Anti-lock brakes
- Automatic locking retractors
- Belt Alert system
- Brake Assist
- Brake Traction Control
- Electronic Roll Mitigation (ERM)
- Electronic Stability Program (ESP)
- Energy-absorbing steering wheel and steering column
- Enhanced Accident Response System (EARS)
- Lower Anchors and Tethers for CHildren (LATCH) child seat anchor system
- Pretensioners and load-limiting retractors for front seat belts
- Sentry Key® Engine Immobilizer
- Side guard door beams, front and rear doors
- Standard side-curtain air bags
- Structural safety cage
- Three-point seat belts
- Vehicle theft security alarm - Optional
Color Availability
- Jeep Green Metallic Clear Coat
- Khaki Metallic Clear Coat
- Inferno Red Crystal Pearl Coat
- Marine Blue Pearl Coat
- Steel Blue Metallic Clear Coat
- Bright Silver Metallic Clear Coat
- Black Clear Coat
- Stone White Clear Coat
Manufacturing Information
- 2007 model year production start: May 2006
- Production location: Belvidere Assembly Plant in Belvidere, Ill.
- 2.4-liter four-cylinder World Engine: Global Engine Manufacturing Assembly
(GEMA) plant in Dundee, Mich.
- Five-speed manual transmission: New Venture Gear; Syracuse, N.Y.
- CVT2: Jatco, Mexico
Market Postition
Jeep Compass is a modern-styled Jeep designed to reach youthful customers
who previously may not have considered the brand. Compass has the credibility
and cachet of the Jeep brand at a very affordable price. It also provides
excellent performance and fuel economy not expected in a sport-utility
vehicle
Demographics
- Gender: 60 percent female/40 percent male
- Median Age: 40
- Median Annual Household Income: $60,000
- Education: 50 percent college graduate
- Household: 55 percent married
Market Advantages
Jeep Compass brings the Jeep brand cachet to the crowded compact SUV class
with all-new Jeep 4x4 technology called Freedom Drive I. This full-time,
active 4x4 system has a lock feature, which provides confidence for all-weather
driving conditions, as well as for driving on loose-traction surfaces.
Jeep Compass has the most powerful four-cylinder available in the compact
SUV class (172 hp), combined with an available second-generation CVT2, which
improves fuel-economy by 6 percent to 8 percent, depending on driving conditions
Jeep Compass offers a high level of standard safety features, including:
- Side-curtain air bags
- ESP
- Brake Traction Control
- Anti-lock brakes
- Brake Assist
- Electronic Roll Mitigation
Jeep Compass offers many innovative interior features and flexibility not
available on compact SUVs in its price class, including:
- Standard side-curtain air bags
- Flexible 60/40 split, fold-flat rear seats with available recline feature
- Available front passenger seat that folds forward to create a table-like
surface for versatility
- Available 115-volt power outlet in the center console that can power small
electronics
- UltraFloor™ durable vinyl load floor is both removable and washable
- An available dual purpose, self-recharging removable interior lamp that
is mounted in the headliner above the cargo area can snap out of the bezel
to
serve as a flashlight
- Nine-speaker Boston Acoustics Premium Sound Group with subwoofer includes
two articulating speakers packaged in the liftgate. When the liftgate is
open, the speakers can swing down to face rearward for tailgating and other
activities
- Sliding center armrest that moves forward 3 inches to accommodate shorter
drivers. The armrest lid includes a unique flip pocket for storing a cell
phone or an MP3 player
- YES Essentials® stain resistant, odor resistant, anti-static seat fabric